After a disagreement with Napster that changed how internet music is today. Metallica has been using Spotify on their current tour to determine how to make their nightly set lists. Unlike make live bands Metallica uses a different set list every night to keep fans engaged. Much like almost all jam bands and other rockers Pear Jam has done for decades.
Spotify CEO Daniel Ek explained it on the quarterly conference call:
You have an artist like Metallica, who changes their setlist on a city-by-city basis just by looking at Spotify data to see, which the most popular songs happened to be in that city. We’ve never before been at a place in time where you could make as many informed decisions and understand your audience as well as we can do now as an artist.
Is it time to game Spotify to get your favorite band to play your perfect set list?